California Residents: Notice at Collection and Personal Information Rights

Additional Information for California Residents: Notice at Collection and Personal Information Rights

Effective June 30, 2023

This section of the Privacy Policy only applies to residents of California. If you are not a resident of California, this section does not apply to you. Terms that are capitalized are defined in the California law.

We provide this Notice at Collection and Personal Information Rights for California Residents (the “CCPA Privacy Notice”) to supplement the information contained in the general Champion Homes Privacy Policy. This CCPA Privacy Notice describes the Personal Information we may have collected directly from you or indirectly about you if you use our Sites and/or Services or otherwise interact with Champion, and how we have used and/or disclosed your Personal Information, as required by the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020, (collectively the “CCPA”), including the Personal Information collected about Consumers in the preceding 12 months and Personal Information that will be collected about Consumers.

The CCPA Privacy Notice applies only to individuals residing in the State of California who are considered “Consumers” under the CCPA and from whom we collect “Personal Information” as described in the CCPA (“Consumers”), which include our “business-to-business” contacts who are California residents. Note, however, if you are a California employee, employee applicant, or contractor, please refer to the Champion Home Builders Privacy Notice for California Applicants and Employees for a description of Champion’s privacy practices in that context.

For additional details about privacy, please see the other sections of our general Privacy Policy.

Categories and Examples of Personal Information Collected

We may collect Personal Information from you in a variety of different situations, including, but not limited to on our Sites, your mobile device, through email, in physical locations, through the mail, and/or over the telephone. More specifically, Champion collects the following categories of Personal Information from Consumers, which will depend on the particular Business Purpose for which we collect it.

  • Identifiers: A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, ID information.
  • Personal Information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)): A name, signature, Social Security number, address, telephone number.
  • Commercial information: Records of Champion homes purchased from retailers, size and location of desired home, serial number for home.
  • Internet or other similar network activity: Browsing history (with respect to Champion’s Sites), search history (with respect to Champion’s Sites), information on a Consumer’s interaction with Champion’s Sites or advertisements.
  • Geolocation data: Physical location, such as zip code and address.
  • Sensory data: Audio.
  • Professional or employment-related information: Account contacts, company names.
  • Sensitive Personal Information: We may also collect information that may be considered to be Sensitive Personal Information, including:(1) Social Security numbers and tax IDs (for example, when financing is requested or when you receive a payment or reimbursement from us); (2) Driver’s license information (for example, when you purchase Services from us or when financing is requested); (3) Precise geolocation information, to be able to tailor our Sites and Services to you; and (4) certain credit check information when financing is requested. We collect this Sensitive Personal Information for the business purposes listed below. We do not Sell or Share this Sensitive Personal Information, as those terms are defined by the CCPA, and we do not use or disclose Sensitive Personal Information for purposes other than those permitted under the CCPA.

Personal Information does not include deidentified or aggregated consumer information.

For additional details, please see INFORMATION WE COLLECT, in the general Privacy Policy.

Categories of Sources of Personal Information

Champion obtains the categories of Personal Information listed above from the following categories of sources:

  • Directly from you. We collect Personal Information that you provide to us online, over the phone, and in stores. For example, we collect Personal Information from forms you complete or Services you purchase.
  • Indirectly from you. For example, from observing your actions on our Sites or from information your computer or mobile device transmits when interacting with our Sites, among other things.
  • From Third Parties. For example, our independent retailers through whom we sell our homes share your information with us for warranty and other product and service purposes. We also receive information about prospective customers from marketing partners.
  • From Our Service Providers or Vendors. We may receive information about you from our service providers or vendors, for example, when we perform credit checks.

Purposes for Collecting Personal Information

We may collect Personal Information for the business or commercial purposes listed under HOW WE USE YOUR PERSONAL DATA in the general Privacy Policy.

Personal Information Disclosed for Business Purposes

Categories of Entities to Whom Champion Discloses Personal Information for a Business Purpose. Champion may disclose your Personal Information for a business purpose, including to our service providers, affiliates, and third parties with whom you direct us to disclose your Personal Information. For more information, see HOW WE DISCLOSE PERSONAL DATA, in the general Privacy Policy.

Categories of Personal Information Disclosed for a Business Purpose. Champion has disclosed the following categories of Personal Information for a business purpose:

  • Identifiers: A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email Personal Information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)): A name, signature, Social Security number, address, telephone number.
  • Commercial information: Records of Champion homes purchased from retailers, size and location of desired home, serial number for home.
  • Internet or other similar network activity: Browsing history (with respect to Champion’s Sites), search history (with respect to Champion’s Sites), information on a Consumer’s interaction with Champion’s Sites or advertisements.
  • Geolocation data: Physical location, such as zip code and address.
  • Sensory data: Audio.
  • Professional or employment-related information: Account contacts, company names.
  • Sensitive Personal Information: We may also collect information that may be considered to be Sensitive Personal Information, including:(1) Social Security numbers and tax IDs (for example, when financing is requested or when you receive a payment or reimbursement from us); (2) Driver’s license information (for example, when you purchase Services from us or when financing is requested); (3) Precise geolocation information, to be able to tailor our Sites and Services to you; and (4) certain credit check information when financing is requested. We collect this Sensitive Personal Information for the business purposes listed below. We do not Sell or Share this Sensitive Personal Information, as those terms are defined by the CCPA, and we do not use or disclose Sensitive Personal Information for purposes other than those permitted under the CCPA.

Purposes for which Personal Information Is Disclosed. See HOW WE DISCLOSE PERSONAL DATA, in the general Privacy Policy which describes the business or commercial purposes for which your Personal Information may be disclosed.

“Selling” and “Sharing” Personal Information

As defined by the CCPA, we may Sell and Share certain online identifiers for the purposes of online advertising and analytics. Specifically, we disclose online identifiers to advertising partners and analytics providers for online analytics and advertising personalization. Champion does not have actual knowledge that it Sells or Shares Personal Information about consumers under 16 years of age. You have the right to opt-out of Selling and Sharing. For more information about these activities and to exercise your right to opt-out of Selling and Sharing, please see our “Do Not Sell or Share My Personal Information” page.

Retention Policy

Unless otherwise required by law, it is our policy to not retain Personal Information, including Sensitive Personal Information, for longer than is reasonably necessary to achieve the purpose for which it was collected. The criteria we use to determine specific retention periods include: the type of data; whether you have provided your consent and have not withdrawn it; whether there are other legal grounds for the continued processing; whether you have objected to the processing and there are no overriding legitimate grounds for the processing; and whether retention or deletion is necessary to comply with legal obligations.

Your CCPA Consumer Rights

The CCPA provides Consumers with specific rights regarding their Personal Information. This section describes your CCPA rights and explains how to exercise those rights.

  • The right to know what Personal Information the business has collected about the consumer, including the categories of Personal Information, the categories of sources from which the Personal Information is collected, the business or commercial purpose for collecting, selling, or sharing Personal Information, the categories of third parties to whom the business discloses Personal Information, and the specific pieces of Personal Information the business has collected about the consumer;
  • The right to delete Personal Information that the business has collected from the consumer, subject to certain exceptions;
  • The right to correct inaccurate Personal Information that a business maintains about a consumer;
  • The right to opt-out of the sale or sharing of Personal Information by the business—for more information, please visit our “Do Not Sell or Share My Personal Information” page;
  • If the business uses or discloses Sensitive Personal Information for certain reasons, the right to limit the use or disclosure of sensitive Personal Information by the business; however, Champion does not use or disclose Sensitive Personal Information in a way that would trigger this right; and
  • The right not to receive discriminatory treatment by the business for the exercise of privacy rights conferred by the CCPA, including an employee’s, applicant’s, or independent contractor’s right not to be retaliated against for the exercise of their CCPA rights.

Exercising Your CCPA Rights

To exercise your right to opt-out, please see our “Do Not Sell or Share My Personal Information” page.

To exercise the access, data portability, correction and deletion rights described above, please submit a verifiable consumer request to us by either:

Only you, or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your Personal Information. The verifiable consumer request must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or an authorized representative.
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you.

Making a verifiable consumer request does not require you to create an account with us. We will only use Personal Information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

CCPA Response Timing and Format

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.

If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

The response we provide will also explain the reasons we cannot comply with a request, if applicable.

If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Other California Privacy Rights

California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our website that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To request relevant information, please send an email to privacymanager@championhomes.com or write us at: Champion Home Builders, Attn: Privacy Team, 755 W. Big Beaver Road, Suite 1000, Troy, Michigan 48084.

Changes to Our CCPA Privacy Notice

Champion Homes reserves the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice on the App and Website and update the notice’s Effective Date above. Your continued use of our Sites or interaction with us through other methods following the posting of changes and/or our directing you to the updated CCPA Privacy Notice constitutes your acceptance of such changes.

California Contact Information

If California residents have any questions or comments about this notice, the ways in which Champion Homes collects and uses your information described above and in the Privacy Policy, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:

Phone: 1-855-462-6852
Email: CCPAprivacy@championhomes.com
Postal Address:
ATTN: California Privacy Team
Champion Home Builders, Inc.
755 W. Big Beaver Road, Suite 1000
Troy, Michigan 48084